1- Department Management, Faculty of Business and Management, University of Ruse, Bulgaria
Abstract: (220 Views)
Today, information and communication technologies are developing and expanding in all parts of the country. As we see increasing attention to this technology in various institutions and organizations. The issue of green information technology is also considered as one of the most important issues in the world due to the spread of information technology. The present study aims to investigate the factors influencing the acceptance of green information technology in information technology managers of executive bodies. The research method is descriptive and of the correlation type, and the questionnaire collection tool is used, and at the inferential level, the structural equation model including confirmatory factor analysis and the one-sample t-test have been used. In this regard, the Davis technology acceptance model has been used for conceptualization. The findings of the research showed that among the factors of green information technology knowledge, green management culture, social motivations and demographic factors, only the factor of green management culture has an effect on perceived usefulness. Also, among the aforementioned factors, only the factor of social motivation has not affected the ease of using information technology. Other results of the research showed that the perceived usefulness and ease of use of technology are effective on the attitude towards use and finally on the behavioral intention to use information technology. The results of structural equation modeling showed that the research model has an acceptable fit.
Stoyanov I, Hristov A. Factors Affecting the Acceptance of Green Information Technology among Managers. Int J Prog Bus and Public Manag 2023; 2 (2) :1-9 URL: http://ijamac.com/article-1-57-en.html